MIDNIGHT VANGUARD

RESPONSIBLY MADE IN LONDON

“Luxury is not just about aesthetics—it’s about creating meaningful pieces that evoke confidence, empower the wearer, and honor the legacy of extraordinary women.”
— Juliana Ponce de León

The debut collection of Juliana Ponce de León is a celebration of fierce femininity, sculptural beauty, and unwavering strength. It is both a love letter to the icons of the past and a declaration of empowerment for the women of today. Drawing inspiration from the groundbreaking figures who reshaped fashion and culture—Marlene Dietrich, Anna May Wong, Grace Jones, and Bianca Jagger—each design in this collection embodies the boldness and elegance of these trailblazing women.

This collection is not just an homage; it is a conversation across time. It is a modern reinterpretation of two iconic eras: the sleek, sharp power dressing of the 1930s and the bold, unapologetic cuts of the 1980s. In every stitch and silhouette, the collection channels the confidence of women who have always defined the rules of style rather than followed them. The Marlene Suit, a tribute to tailored sophistication, embodies the poise and power of its namesake, combining classic menswear influences with contemporary fluidity. The Zoë Suit offers a more playful yet equally commanding take on femininity, with its thick satin silk and daring monochrome palette.

But this is more than just a collection—it’s a statement of what luxury should be in the modern age. Juliana Ponce de León believes that luxury fashion is not merely about opulence; it’s about sustainability, empowerment, and meaningful design. Crafted with precision in London, each piece is made-to-order, ensuring not only a commitment to ethical production practices but also a focus on the individual.

At its core, this collection represents a shift in what it means to be truly liberated in fashion. Through the use of opulent materials like sandwashed satin silk and black velvet, combined with thoughtful design details like fabric-covered buttons and vintage-inspired pocket shapes, Juliana Ponce de León is redefining what it means to be a woman in the 21st century—bold, confident, and timelessly elegant.

This is more than fashion—it’s a movement. One where each garment is a testament to a woman’s strength, individuality, and sense of self-expression.

MODEL - Zoë Zimmer

PRODUCER - Costanza Pereyra

PHOTOGRAPHER - Laura Allard-Fleischl

HAIR / MAKEUP - Alice Howlett

ASSISTANCE - Estefania Castelo & Sofia Cordoba

LOCATION - Hotel Café Royal, London